Tag: internet


Creating a Digital Marketing Strategy with Hilary Topper

Creating a Digital Marketing Strategy with Hilary Topper

Social media. Websites. Podcasts. These days, everything is available and consumed in a digital format. It should come as no surprise that customers have gone digital in how they shop. My guest today knows how creating a digital marketing strategy can help you achieve your business goals. She has literally written the book on the importance of a digital strategy. (more…)


Building Customer Loyalty: Rob Cressy of Bacon Sports

Building Customer Loyalty: Rob Cressy of Bacon Sports

Think carefully about the products you purchase or the stores you visit. Chances are, you only buy a certain brand of electronics, or you only frequent a specific coffee shop in your town. Building customer loyalty should be a goal for any business owner. However, you need more than just a great product to turn a customer into a devoted fan. With the right social media engagement practices, you can build a community of loyal fans.  (more…)


Artificial Intelligence Technology with Will Ammerman

Artificial Intelligence Technology with Will Ammerman

Alexa. Siri. Cortana. Our voice assistants power our lives. The artificial intelligence technology behind these assistants has led to a societal change not seen since the Industrial Revolution. What is artificial intelligence technology, and is there something dark hidden behind these devices?  (more…)