Podcasts


Building Customer Loyalty: Rob Cressy of Bacon Sports

Building Customer Loyalty: Rob Cressy of Bacon Sports

Think carefully about the products you purchase or the stores you visit. Chances are, you only buy a certain brand of electronics, or you only frequent a specific coffee shop in your town. Building customer loyalty should be a goal for any business owner. However, you need more than just a great product to turn a customer into a devoted fan. With the right social media engagement practices, you can build a community of loyal fans.  (more…)


Artificial Intelligence in Marketing with Will Ammerman

Artificial Intelligence in Marketing with Will Ammerman

Voice assistants and related technologies have made our lives easier. While artificial intelligence can simplify every task, this technology also offers priceless benefits on the other side. For those looking to market their products and services, AI makes it possible to target a specific type of customer. (more…)


Artificial Intelligence Technology with Will Ammerman

Artificial Intelligence Technology with Will Ammerman

Alexa. Siri. Cortana. Our voice assistants power our lives. The artificial intelligence technology behind these assistants has led to a societal change not seen since the Industrial Revolution. What is artificial intelligence technology, and is there something dark hidden behind these devices?  (more…)


Tania Speaks on The Profit Express

Launching a Business: Tania Speaks 

Launching a Business

If you are like many people, you dream of working as your own boss. Launching a business takes more than just a great product or service. You need the passion and determination needed to succeed. 

During today’s interview, I speak with Brow Boost founder Tania A Speaks. Tania has been featured in Time, Forbes, and Black Enterprise magazines. At the age of just 17, this Hofstra freshman has already won numerous business pitch contests. She is currently majoring in entrepreneurship, and her story is an inspiring one.  (more…)


Lessons from an Entrepreneur: Tania Speaks 

Lessons from an Entrepreneur: Tania Speaks 

Many of us dream of going into business for ourselves. Do you have a great product or service that you wish you could sell to the world? If taking the plunge and becoming an entrepreneur has you paralyzed with fear, you’re not alone! Today’s guest will inspire you to take that leap of faith because she turned pain into profits. 

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Win Your Next Negotiation

Win Your Next Negotiation with Chris Voss Part II

Win Your Next Negotiation with Chris Voss

It is time to Win Your Next Negotiation because your success may depend on it.  Each day, you negotiate with people both in and out of the office. Even if you don’t think you are a negotiator, developing your skills is vital for success in life.

In today’s interview, I speak with former FBI Hostage Negotiator Chris Voss. Chris is the author of the book Never Split the Difference. He is also the founder and principal of The Black Swan Group, which provides training to Fortune 500 companies on complex negotiation techniques.

In part 2 of my interview with Chris Voss, we cover the importance of the right negotiation tactics. Whether you are a manager or a stay-at-home mom, these lessons can help you take on any negotiation. If you missed part 1 of my interview, you can check it out here.

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How to Negotiate

How to Negotiate with Chris Voss

How to Negotiate with Chris Voss

You may not realize it, but you negotiate with people every single day! But if you’re like many people, you either don’t know how to negotiate, or you simply hate doing it.

Do you own a car or a home? Do you have a job? Are you married and have kids? If you answered yes to any or all of these questions, then yes, you are a negotiator! No matter what you do in life, YOU negotiate. Whether you are making a decision with your spouse, your boss, or a client, you negotiate every day.

Having strong negotiation skills can be the difference between success and failure. However, it can be confusing to understand how to become a better negotiator.

In today’s interview, I speak with former FBI Hostage Negotiator Chris Voss. Chris is the author of the book Never Split the Difference. He is also the founder and principal of The Black Swan Group, which provides training to Fortune 500 companies on complex negotiation techniques.

Chris took some time to discuss the importance of strong negotiation skills, and how we can take these skills with us in our lives. As someone who saw himself as a good negotiator, I thought Chris’s message was a real eye opener. It can help you learn new ways to be a better negotiator both in and out of the office. Even if you don’t already think of yourself as a negotiator, having these skills is an important part of life.

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What Can Gillette Teach You

Gillette Commercial Controversy

Gillette Commercial Controversy

The Gillette Commercial Controversy was the hot topic of my interview with Hilary Topper.  Hilary is the founder of HJMT Public Relations Inc. and in addition to getting her clients major media placements and social awareness she is an author, blogger, and podcaster.

What Gillette Can Teach You is a very powerful message on how to get attention for your brand.  The Gillette ad entitled, “The Best Men Can Be” went viral and as of the writing of this post had over 28 million views on YouTube.  This ad raises a number of important issues worth considering.  As the owner or manager of a brand this is a conversation worthy of your time.

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Making Your Personality Your Brand

Making Your Personality Your Brand

Making Your Personality Your Brand

Making Your Personality Your Brand can be a great way to connect with prospects based on personal interests.  Let’s face it – we like to do business with people we like!  Making Your Personality Your Brand can be a great way to connect!

On this episode of The Profit Express I am discussing how Making Your Personality Your Brand can help you get positive attention for you and your company.  My guest is Hilary Topper, who is the founder of HJMT Public Relations Inc. and also an author, blogger, and pod-caster.

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Selling Yourself with Jeffrey Gitomer

Selling Yourself with Jeffrey Gitomer

Selling Yourself with Jeffrey Gitomer

Jeffrey Gitomer, author, speaker and King of Sales, talks about Selling Yourself in his latest book Truthful Living.  The book was a collaboration with the Napoleon Hill Foundation and Jeffrey.  The Hill Foundation discovered original writings from Napoleon Hill from 1919.  They asked Jeffrey to edit and annotate them for the 21st Century.

Selling Yourself and Your Services is one of the key lessons in the book.  Listen in at 6:45 as Jeffrey shared a personal story of how  “Selling Yourself” is all in your head.

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