Tag: communication


The New Sales Normal: Jeffrey Gitomer

The New Sales Normal: Jeffrey Gitomer

Since the start of the coronavirus pandemic, the world as we know it has been turned on its head. The business world has not been immune to these changes, and a “new sales normal” has resulted. For those dreaming of a return to how things were before COVID-19, my guest today has some bad news for you. (more…)


Business Leaders During COVID-19: Joseph Michelli

Business Leaders During COVID-19: Joseph Michelli

2020 was a year like no other. As we enter 2021, many are looking to the future and envisioning a world where the pandemic is under control. My guest today is here to look back at the decisions made by business leaders during COVID-19.  (more…)


A Very Special Profit Express Christmas with Scott Baker

A Very Special Profit Express Christmas with Scott Baker

Holiday wishes abound in this week’s episode of The Profit Express! My guest today is no stranger to bringing the laughs to the show. He is improv comedian Scott Baker, one of the Quickest Thinkers in Comedy. Scott is here to celebrate Christmas with chats and games about some of the most popular Christmas songs and toys. Play along, and see if you can beat Scott! (more…)


The Power of Being Thoughtful

The Power of Being Thoughtful

Being thoughtful is a topic I have never written about. I hate to say it, but being thoughtful was never really a topic I incorporated into my training and coaching. Maybe I thought it was assumed, or maybe even too touchy feely. I was wrong. (more…)


Pick Up the Damn Phone

Pick Up the Damn Phone

Pick up the phone! It’s simple. At least the idea is simple for me. Always has been. Connecting with people via a live phone conversation has tons of benefits. My objective with this article is to hopefully convince you that talking to a human on the phone is vastly more effective than texts, emails and social media messaging. (more…)


The Siblings: Me, Chuck, and Maureen

People Don’t Come with Expiration Dates

“Oh man, I better eat this before it expires!”

How many times have you gone through your fridge and said something like this in your life? A carton of milk, a package of raw chicken, a container of fresh strawberries. These things all come with expiration dates. If you don’t use them in time, they go bad and end up in the garbage, simply to be replaced on your next trip to the store. We know we better savor these items before it’s too late. (more…)


Coronavirus and the Evolution of Sales

Coronavirus and the Evolution of Sales

The Evolution of Sales has taken us from the Snake Oil Salesmen of the 1800’s to the Solution-based selling of the 21st Century. The world of sales has no doubt seen some pretty interesting changes in the last 200 years. Today, Covid-19 is ushering in the next evolution to the world of sales. Let’s take a moment and examine how we got here. (more…)


Starting a Podcast with Ian Scotto

Starting a Podcast with Ian Scotto

Think about all the forms of entertainment you enjoy each day.  If you are like 32% of Americans, podcasting is one of those forms. Today there are more than 750,000 active podcasts, with topics ranging from politics to business and everything in between. Starting a podcast is a goal of many, and it has tremendous business potential. (more…)


Hilary Topper: Crafting a Digital Marketing Plan

Hilary Topper: Crafting a Digital Marketing Plan

Going digital is just another part of any business today. Now more than ever, it is essential to have a digital marketing plan to reach your audience. How do you know who your market is? What’s the best way to approach marketing? (more…)


Communication Training with Tracy Locke

Communication Training with Tracy Locke

Do you struggle to communicate effectively? You’re not alone. Whether in a personal or professional setting, being able to speak with and listen to others sets the stage for your relationships. When it comes to communication training, how can you learn to be better? The answer may surprise you: improv comedy!

My guest today is comedienne Tracy Locke, the professional warm up comedienne for the Mel Robbins show. Tracy is the co-owner of Productively Funny, a company that incorporates improv comedy into corporate training workshops. They use humor to help businesses improve communication skills of their staff. 

If you missed part 1 of my interview with Tracy, you can download it here.

Talking Over One Another

One of the most frequent complaints that people have in communication is that we all seem to be speaking over each other. As Tracy discusses at 3:05, the key to communicating is listening rather than speaking. You cannot speak on a topic if you aren’t paying attention to one another. Instead of checking your phone, you must give someone your undivided attention in business and personal relations. 

A key part of communication training is teaching people to not just wait for their turn to talk. Listening is vital to work together. 

The Future of Communication

Unfortunately, our reliance on technology as a form of communication likely will not change. At 5:00, Tracy explains how technology is a tool that should help your ability to communicate, but it has actually taken over. We no longer speak with each other – we are always on our phones. If you don’t listen to another person, how can you expect to add to a conversation?  

Are You Present in the Moment? 

Improv teaches participants to always be present in the moment. This lesson is vital for countless phases of business and life. 

Listen at 7:15 where Tracy discusses how important it is to always be in the moment. Whether you are speaking to one person or performing in front of a large crowd, people can always tell if you’re paying attention. There is something in human contact that can identify if someone is fully engaged with you. Without this engagement, it is impossible to build trust and an open and honest relationship. 

The Importance of Listening

Can someone become a better listener? At 11:35, Tracy explains that it is possible, as long as the person understands the reason why listening is so important. During communication training, individuals are put into someone else’s shoes. It’s only when they see what another person experiences that they understand how their actions can have certain effects. This understanding lets the trainee see the value in becoming a better listener.  

Being Vulnerable and Authentic

What is the key to communication? Listen at 19:30 where Tracy discusses the importance of being vulnerable and authentic. People innately know when you are being truthful, and they find comfort in someone who is actually trying to help them. Whether you are trying to close a sale or you are attempting to improve a relationship with a friend, being vulnerable and authentic will get you further. 

Resistance to Change

Millennials get a bad rap in the media. As Tracy explains at 23:15, the criticisms are often undeserved. She says that when it comes to communication training, millennials are less open to change than their baby boomer counterparts are. However, once you break down the barrier and show younger workers that they don’t look “weird” in training, they are more open to change. Once they’re in training, they’re totally into it. 

If you liked my interview with Tracy, you can download more episodes of The Profit Express to help you on the road to success.

 


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