Tag: branding


What Can Sales Pros Learn from Regenerative Farming?

What Can Sales Pros Learn from Regenerative Farming?

Regenerative farming is gaining attention as a way to produce healthier livestock while also revitalizing the environment. Despite the dominance of industry giants in U.S. beef production, small farms are making a significant impact by focusing on local, sustainable practices. My guest this week has used the lessons he’s learned in one industry to help his local farm thrive. (more…)


Why You Need a Personal Mission Statement

Why You Need a Personal Mission Statement

Change is inevitable, and it can be . Whether it’s a shift in the market, a new technology, or a global event like the COVID-19 pandemic, we are constantly faced with situations that can turn our business upside down, seemingly overnight. But with the right preparation, these changes don’t need to be daunting. Remembering your personal mission statement can help you navigate even the most challenging times. (more…)


Do Kids Still Play With Toys?

Do Kids Still Play With Toys?

We all have a favorite toy from our childhood. Whether you were a fan of Barbie or Battleship, you had something you loved to play with when you were little. But with a focus on tech and tablets, are kids today even still playing with toys? Is the industry at risk of failing? My guest today is an expert in all things toys, and he’s got some great news about the future of the industry. (more…)


Navy SEAL Hails Jewish Business Owner a Hero!

Navy SEAL Hails Jewish Business Owner a Hero!

This week on The Profit Express, I sit down with Don Mann. Don is a bestselling author, small business owner, and former member of the Navy SEAL Team Six. Don shares his perspective on the story of Aaron Dahan, Jewish business owner of Caffé Aronne in NYC whose employees quit because of his support of Israel.  (more…)


How Can You Get Your Book to Sell?

How Can You Get Your Book to Sell?

Hilary Topper is a blogger, podcaster, and three-time author. With her writing background, she is all too familiar with the difficult facts surrounding the publishing industry: the average book will sell less than 300 copies in its lifetime, you have less than a 1% chance of getting your book even on a retail shelf, and authors cannot rely on their publishers for promotion. Hilary is one of many authors who has taken on promoting her books through book tours. She is here to chat about how she’s marketed her latest book, From Couch Potato to Endurance Athlete, and why you need to take promoting into your own hands. (more…)


How Can You Build Your Business with Social Media?

How Can You Build Your Business with Social Media?

The Cake Don, Don Donneruno, is known for his delicious and eye-catching cakes and cupcakes. While his Huntington-based business hasn’t been around as long as others on Long Island, Don has quickly grown in popularity, becoming the go-to baker, largely due to social media. (more…)


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