Tag: branding


From the Couch to the Starting Line: Hilary Topper

From the Couch to the Starting Line: Hilary Topper

Get set, go! It takes a lot to make a big change in your lifestyle. But taking that first step can transform your life in ways you never thought possible. My guest this week is a self-proclaimed couch potato who is here to share her journey from the couch to the finish line. (more…)


Living for the Vines: Stephen Scarnato

Living for the Vines: Stephen Scarnato

You never know where you will find your passion in life. For my guest this week, he found it in a wine making kit when he was a teenager. He has since taken that passion and turned it into a lucrative business here on Long Island. My guest this week is here to give you the hope and confidence to pursue your dreams, no matter how out there they may seem. (more…)


Optimizing LinkedIn for Your Business: Beth Granger

Optimizing LinkedIn for Your Business: Beth Granger

Love it or hate it, social media is a must for any business owner. Of all social media, LinkedIn is the best option for building your business and forming relationships…if you do it the right way. My guest this week is here to show you the best ways to put LinkedIn to work for you. (more…)


Made in America: Sara Irvani

Made in America: Sara Irvani

When your grandfather risked it all to come to America in the 80’s to start a shoe manufacturing company, you have the beginnings of a great story.   It is the story of a company that would make their products in America, pay women equal wages and create eco-friendly products. It is a story now being told by the 3rd generation CEO – his granddaughter. (more…)


Building a Brand with Henry Kaminski

Building a Brand with Henry Kaminski

If you look around, it may seem like everyone has a podcast, blog, or business. How can you possibly break through when so many others are doing the same thing as you? Building a brand is complex, confusing, and can be stressful. My guest today is here to help you understand what you need to take your name to the next level. (more…)


Hilary Topper: Creating Your Social Media Strategy

Hilary Topper: Creating Your Social Media Strategy

Facebook. Instagram. LinkedIn. TikTok. Today, it seems like there’s an endless number of social media to join. We follow friends, entertainers, and companies, trying to make our pages stand out from the rest. But how do you set yourself apart from competing businesses? My guest today knows how important it is to have the right social media strategy in place. (more…)


Building an Online Community: Alyssa Guidice of Dine-LI

Building an Online Community: Alyssa Guidice of Dine-LI

Whether you use a laptop, cellphone, or tablet, you always connect with others online. While social media continues to grow, many people have begun to search for more of a community than they can find on their feeds.

My guest today knows a lot about building an online community – her Facebook group, Dine-LI, has nearly 27,000 members. She is Alyssa Guidice, and she is here to talk about how she has achieved these numbers, all with $0 for a marketing budget. (more…)


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