Tag: branding


Building a Brand with Henry Kaminski

Building a Brand with Henry Kaminski

If you look around, it may seem like everyone has a podcast, blog, or business. How can you possibly break through when so many others are doing the same thing as you? Building a brand is complex, confusing, and can be stressful. My guest today is here to help you understand what you need to take your name to the next level. (more…)


Hilary Topper: Creating Your Social Media Strategy

Hilary Topper: Creating Your Social Media Strategy

Facebook. Instagram. LinkedIn. TikTok. Today, it seems like there’s an endless number of social media to join. We follow friends, entertainers, and companies, trying to make our pages stand out from the rest. But how do you set yourself apart from competing businesses? My guest today knows how important it is to have the right social media strategy in place. (more…)


Building an Online Community: Alyssa Guidice of Dine-LI

Building an Online Community: Alyssa Guidice of Dine-LI

Whether you use a laptop, cellphone, or tablet, you always connect with others online. While social media continues to grow, many people have begun to search for more of a community than they can find on their feeds.

My guest today knows a lot about building an online community – her Facebook group, Dine-LI, has nearly 27,000 members. She is Alyssa Guidice, and she is here to talk about how she has achieved these numbers, all with $0 for a marketing budget. (more…)


The New Sales Normal: Jeffrey Gitomer

The New Sales Normal: Jeffrey Gitomer

Since the start of the coronavirus pandemic, the world as we know it has been turned on its head. The business world has not been immune to these changes, and a “new sales normal” has resulted. For those dreaming of a return to how things were before COVID-19, my guest today has some bad news for you. (more…)


Starting a Podcast with Ian Scotto

Starting a Podcast with Ian Scotto

Think about all the forms of entertainment you enjoy each day.  If you are like 32% of Americans, podcasting is one of those forms. Today there are more than 750,000 active podcasts, with topics ranging from politics to business and everything in between. Starting a podcast is a goal of many, and it has tremendous business potential. (more…)


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