The Thrill of Victory and the Agony of Defeat
If you are over the age of 40, you can appreciate the following quote made famous by Jim McKay from ABC’s Wide World of Sports, “The thrill of victory and the agony of defeat.”
Those powerful words from Jim McKay were used to describe the human drama of athletic competition. Whether you are a big sports fan or not, you can appreciate the real life drama of: Ali vs. Liston, the Olympics and Game 7 of the World Series. The Thrill of Victory and the Agony of Defeat also beautifully describes what it means to be a sales-professional.
As a sales coach I have always been super focused on giving my clients a specific system on how to take a deal from 1st Point of Contact to Close! Why are sales systems so important? Because sales can be a dynamic, fast paced and tricky dance and if you don’t have a system it can be like roller skates on ice.
If you have seen Spike TV’s hit show Bar Rescue you are probably a fan of the larger than life hard hitting star of the show Jon Taffer. I recently interviewed him on my show The Profit Express (88.7 FM WRHU) and I want to share with you Jon’s take on what you and I are really selling on a daily basis!