Tag: marketing


Improv Comic Takes on Bad Customer Service

Improv Comic Takes on Bad Customer Service

As businesses become more automated, it’s starting to seem like good customer service is a thing of the past. But it doesn’t have to be this way. My guest today knows the art of listening, and he is here to discuss how practicing improv comedy can make you better at customer service. (more…)


Navy SEAL Hails Jewish Business Owner a Hero!

Navy SEAL Hails Jewish Business Owner a Hero!

This week on The Profit Express, I sit down with Don Mann. Don is a bestselling author, small business owner, and former member of the Navy SEAL Team Six. Don shares his perspective on the story of Aaron Dahan, Jewish business owner of Caffé Aronne in NYC whose employees quit because of his support of Israel.  (more…)


Can Local Coffee Shops Compete with Starbucks?

Can Local Coffee Shops Compete with Starbucks?

Coffee is a beverage that is near and dear to the heart of many, including me. Some of my earliest dates with my wife were at a local coffee shop here on Long Island. But that shop, like so many local coffee shops, has long since closed. My guests this week are here to chat about the challenges behind opening a coffee shop, and how you can compete with the Dunkins and Starbucks of the world. (more…)


How Can You Get Your Book to Sell?

How Can You Get Your Book to Sell?

Hilary Topper is a blogger, podcaster, and three-time author. With her writing background, she is all too familiar with the difficult facts surrounding the publishing industry: the average book will sell less than 300 copies in its lifetime, you have less than a 1% chance of getting your book even on a retail shelf, and authors cannot rely on their publishers for promotion. Hilary is one of many authors who has taken on promoting her books through book tours. She is here to chat about how she’s marketed her latest book, From Couch Potato to Endurance Athlete, and why you need to take promoting into your own hands. (more…)


Can You Handle Being an Entrepreneur?

Can You Handle Being an Entrepreneur?

Robert Esposito started his company just as a way to do a favor for his mom. He was bitten by the entrepreneur bug and invested in creating a business. Now, 15 years later, Relocator Services, Inc. is a multi-million-dollar business operating in several states and staffing more than 60 employees. But the road to success has been anything but easy. (more…)


How Can You Build Your Business with Social Media?

How Can You Build Your Business with Social Media?

The Cake Don, Don Donneruno, is known for his delicious and eye-catching cakes and cupcakes. While his Huntington-based business hasn’t been around as long as others on Long Island, Don has quickly grown in popularity, becoming the go-to baker, largely due to social media. (more…)


Can I Have Your Attention, Please?

Can I Have Your Attention, Please?

1.5 billion websites. Countless hours of video on YouTube. Do the tidal waves of content out there have you feeling overwhelmed and not sure how to make your business stand out against competition around the world? You’re not alone! Fortunately, my guest today is here to help. He is here to guide you on how you can find your tribe and cut through the other noise to reach them. (more…)


Want to Double or Triple Your Sales?

Want to Double or Triple Your Sales?

Is your business hitting 6 figures in revenue? What if you could hit 7 or 8 figures? While you might think these are impossible numbers to hit, the reality is, they’re fully within reach of your business. My guest today is here to chat about how with some quick changes, he took his family business to levels never seen before. (more…)


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