by Tim Healy
How Did Bud Light Get it so WRONG?
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Bill Corbett is a PR expert and the owner of Corbett Public Relations. He is also a crisis management expert who specializes in helping businesses through big PR blunders. Bill is here to chat about how to protect your brand in the face of a crisis. (more…)
by Tim Healy
What Does a Yellow Light Mean?
If you drive in New York, it means hitting the gas so you can make the light. According to Driverincontrol.org it means to stop if you can do so safely. I must confess, being from New York, I would tend more toward the opportunistic gunning it to make the light. What can I say? There’s lots of traffic on Long Island. (more…)
by Tim Healy
How Can You Get Your Book to Sell?
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Hilary Topper is a blogger, podcaster, and three-time author. With her writing background, she is all too familiar with the difficult facts surrounding the publishing industry: the average book will sell less than 300 copies in its lifetime, you have less than a 1% chance of getting your book even on a retail shelf, and authors cannot rely on their publishers for promotion. Hilary is one of many authors who has taken on promoting her books through book tours. She is here to chat about how she’s marketed her latest book, From Couch Potato to Endurance Athlete, and why you need to take promoting into your own hands. (more…)
by Tim Healy
How Can Real Estate Change Your Life?
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Michael Wright is a REALTOR here on Long Island. This year, he launched his Beyond 40 mission to change the lives of at least 40 people through real estate. He understands just how transformative a new home can be, and he is here to chat about how he’s tackling this challenge, and how he keeps himself accountable for his personal and professional goals. (more…)
by Tim Healy
How Can You Repair Broken Trust in Business?
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Dr. Peter Kim is an expert in trust repair. It sounds made up, but trust him, it’s true. Dr. Kim is a social scientist and the author of the new book, How Trust Works. He understands just how important trust is for any relationship, and he is here today to help explain how to build it and maintain it as you work with customers. (more…)
by Tim Healy
Has AI Stolen Your Privacy?
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Richard Luna is a self-proclaimed Super Geek. He is the founder of Protected Harbor, a company that provides managed IT services, cyber security, and development operations to businesses. Richard knows that technology can be intimidating, and he is here today to make it a bit more approachable for business owners.
This week on The Profit Express I sit down with Richard. We talk about the ins and outs of artificial intelligence, and just how it works.
Download this week’s episode of The Profit Express for answers to all of your technology questions, and to hear who Richard would pick in the Elon Musk-Mark Zuckerberg cage match.
This week’s episode of The Profit Express is brought to you by Corbett Public Relations, Promoting and Protecting Businesses and Brands for over 30 years.
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by Tim Healy
Can We Make Football Safer?
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A third-generation inventor, Carter Hogg juggles being a D3 football player with pursuing a degree in Economics. But something he’s prouder of? Carter is also the inventor of G8RSkin, a wearable covering that can help reduce the risk of concussions by 59%. How did the G8RSkin come about, and can it revolutionize the sport of football? (more…)
by Tim Healy
Can You Handle Being an Entrepreneur?
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Robert Esposito started his company just as a way to do a favor for his mom. He was bitten by the entrepreneur bug and invested in creating a business. Now, 15 years later, Relocator Services, Inc. is a multi-million-dollar business operating in several states and staffing more than 60 employees. But the road to success has been anything but easy. (more…)
by Tim Healy
How Can You Build Your Business with Social Media?
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The Cake Don, Don Donneruno, is known for his delicious and eye-catching cakes and cupcakes. While his Huntington-based business hasn’t been around as long as others on Long Island, Don has quickly grown in popularity, becoming the go-to baker, largely due to social media. (more…)
by Tim Healy
Can I Have Your Attention, Please?
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1.5 billion websites. Countless hours of video on YouTube. Do the tidal waves of content out there have you feeling overwhelmed and not sure how to make your business stand out against competition around the world? You’re not alone! Fortunately, my guest today is here to help. He is here to guide you on how you can find your tribe and cut through the other noise to reach them. (more…)